[Responsibilities]
- Develop comprehensive go-to-market plans for new product launches and major product updates.
- Collaborate with the product team to develop compelling value propositions, messaging, and positioning for MoBagel’s products and solutions. Translate technical features into customer benefits.
- Deeply engage with sales channels to understand the target market and work closely with the product team to build successful products and features.
- Provide ongoing support to sales teams by addressing product-related inquiries and assisting in customer presentations and demos.
- Monitor campaign performance, analyze metrics, and make data-driven recommendations for optimization.
- 5+ years of product marketing experience with at least 1 year of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
- Strong understanding of product marketing strategies, including positioning, messaging, and go-to-market planning.
- Strong analytical and problem-solving skills, with the ability to leverage data to drive marketing decisions.
- Ability to collaborate effectively with cross-functional teams and influence stakeholders at various levels.
- Able to work quickly and prioritize tasks in a fast-paced environment.
- Excellent communication skills, both written and verbal, with the ability to present complex information in a clear and concise manner.