The Internet of Things is a real game-changer for customer experience. It has a major impact on customer experience, bringing both opportunities and challenges to brands, centered around 4 key areas: 1. Predictive customer service By adding sensors to devices such as cars or home appliances and connecting them to the internet, manufacturers and service organizations can remotely monitor operations and service levels – effectively by-passing the need for consumers to request repairs. 2. Data to drive personalization and…
